Ī November 2014 analysis by Gizmodo, based on job listings, trademark registrations and patent applications from Magic Leap, concluded that the company appeared to be building a competitor to the Google Glass and Oculus Rift that would "blend computer-generated graphics with the real world". In October 2014, when the company was still operating in stealth mode (but already reported to be working on projects relating to augmented reality and computer vision), it raised more than $540 million of venture funding from Google, Qualcomm, Andreessen Horowitz and Kleiner Perkins, among other investors. According to past versions of its website, the startup evolved from a company named "Magic Leap Studios" which around 2010 was working on a graphic novel and a feature film series, and in 2011 became a corporation, releasing an augmented reality app at Comic-Con that year. Magic Leap was founded by Rony Abovitz in 2010. Magic Leap One headset 2010–2014: Founding and secrecy On Jthe company announced their new CEO would be former Microsoft executive, Peggy Johnson. On May 28, 2020, Rony Abovitz announced that Magic Leap had raised $350 million in new funding and that he would be stepping down as CEO. On August 8, 2018, the Magic Leap One was made available in the United States through AT&T. On July 11, 2018, AT&T invested in the company and became its exclusive partner. In December 2016, Forbes estimated that Magic Leap was worth $4.5 billion. Magic Leap was founded by Rony Abovitz in 2010 and has raised $2.6 billion from a list of investors including Google and Alibaba Group.
It is attempting to construct a light-field chip using silicon photonics. is an American startup company that released a head-mounted virtual retinal display, called Magic Leap One, which superimposes 3D computer-generated imagery over real world objects, by "projecting a digital light field into the user's eye", involving technologies potentially suited to applications in augmented reality and computer vision.
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